Privacy Policy
How we collect, use, and protect your personal information.
Last updated: April 2026
This Privacy Policy explains how Amina Beauty collects, uses, and protects your personal information when you use our website and services. We are committed to protecting your privacy and handling your data with care and transparency.
1. Who We Are
Amina Beauty is a professional HIFU skin tightening and aesthetics clinic based in Dunstable, Bedfordshire, UK. We provide non-surgical facial rejuvenation treatments to clients across Luton and Central Bedfordshire.
For data protection purposes, the data controller is Amina Beauty. You can contact us at: info@amina-beauty.com
2. What Information We Collect
Information You Provide
- Contact form submissions: Your name, email address, phone number, and any message you send us through our booking enquiry form.
- Consultation bookings: Details required to arrange and deliver your treatment, including your name, contact details, and relevant health information.
- WhatsApp messages: If you contact us via WhatsApp, we will receive your messages and phone number.
Information Collected Automatically
- Usage data: We may collect anonymised information about how visitors use our website (pages visited, time spent, referral source) to help improve our site.
- Cookies: Our website uses cookies to enhance your experience. Please see our Cookie Policy for details.
3. How We Use Your Information
We use your personal information to:
- Respond to your enquiries and booking requests
- Arrange and deliver your treatments
- Send appointment reminders and follow-up communications
- Improve our website and services
- Comply with our legal and regulatory obligations
We will not use your data for automated decision-making or profiling.
4. Legal Basis for Processing
We process your personal data on the following legal bases:
- Contract performance: Processing necessary to fulfil your booking and provide your treatment.
- Legitimate interests: To respond to your enquiries and improve our services, where this does not override your rights.
- Legal obligation: Where we are required to process data by law (e.g., for health and safety records relating to treatments).
- Consent: Where you have given us clear consent to process your data for a specific purpose (e.g., marketing communications).
5. How We Share Your Information
We do not sell, rent, or trade your personal information to third parties. We may share your data with:
- Service providers: Such as our form processing service (Formspree) which handles contact form submissions on our behalf, under strict data processing agreements.
- Legal authorities: Where required by law, court order, or regulatory authority.
6. How Long We Keep Your Data
We retain your personal information only for as long as necessary to fulfil the purposes for which it was collected:
- General enquiry data: up to 12 months from last contact.
- Client treatment records: up to 7 years to comply with healthcare record-keeping obligations.
7. Your Rights
Under UK GDPR, you have the following rights regarding your personal data:
- Right of access: Request a copy of the personal data we hold about you.
- Right to rectification: Ask us to correct inaccurate or incomplete data.
- Right to erasure: Request deletion of your data where there is no legitimate reason for us to keep it.
- Right to restrict processing: Ask us to limit how we use your data in certain circumstances.
- Right to data portability: Receive your data in a structured, machine-readable format.
- Right to object: Object to processing based on legitimate interests or direct marketing.
To exercise any of these rights, please contact us at info@amina-beauty.com. We will respond within 30 days.
You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk if you believe we have not handled your data correctly.
8. Security
We take appropriate technical and organisational measures to protect your personal information against unauthorised access, loss, or misuse. Our website uses HTTPS encryption for all data transmission.
9. Cookies
Our website uses cookies to enhance functionality and analyse site usage. For full details of the cookies we use and how to manage them, please see our Cookie Policy.
10. Third-Party Links
Our website may contain links to third-party websites (such as social media platforms). We are not responsible for the privacy practices of those sites and encourage you to review their privacy policies.
11. Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date. We recommend checking this page periodically.
12. Contact Us
If you have any questions about this Privacy Policy or how we handle your data, please contact us:
- Email: info@amina-beauty.com
- WhatsApp: Message us on WhatsApp
- Location: Luton, Bedfordshire, UK